Google’s John Mueller offered an overview of EEAT (Experience, Expertise, Authoritativeness, and Trustworthiness) at the Search Central Live NYC event and affirmed why it matters for some sites and ...

You might find yourself invited to try out AI Mode via a large pop-up dialog the next time you visit Google, but if not, you’ll now find an AI Mode button to the right of the search box on the Google ...

Google is bringing one element of its AI-powered “Search Generative Experience” (SGE) to Google Chrome, following in the footsteps of Microsoft and its migration of Bing Chat into Edge and mainstream ...

All it takes to get to the Discover page on an Android phone is a swipe from left to right on the home screen. If you’ve got several home screens in play, you need to keep swiping until you get to the ...

Google will begin to show ads in AI Overviews, the AI-generated summaries it supplies for certain Google Search queries, and will add links to relevant web pages for some of those summaries as well.

Beyond AI Overviews and AI Mode, Google is working on “Web Guide” to better organize Search results into categories with additional context and insights. Simply, “Web Guide groups web links in helpful ...

You may have noticed a banner at the top of the page that says, "Add as a preferred source on Google." We explain what that ...

ChatGPT Atlas looks and works much like a standard web browser but infuses generative AI capabilities throughout the ...