Imagine trying to design a key for a lock that is constantly changing its shape. That is the exact challenge we face in ...

Quantum computers—devices that process information using quantum mechanical effects—have long been expected to outperform ...

Online shopping is currently facing its most profound transformation since mobile commerce. On January 11, 2026, at the National Retail Federation conference, Google CEO Sundar Pichai announced the ...

Anta will pay 1.5 billion euros ($1.79 billion), or 35 euros per share, to take a 29.06% stake in Puma. The deal comes as Puma has struggled to revive sales after the new CEO Arthur Hoeld, a former ...

PUMA and Fast & Furious are merging high-octane cinema with court-ready performance, officially unveiling a collaboration that turns street racers into hardwood footwear. The collaboration focuses on ...

Charlotte Hornets point guard LaMelo Ball's partnership with PUMA has remained one of the most exciting sneaker lines to follow in the NBA. That continues today as PUMA Basketball announced an ...

Instagram is introducing a new tool that lets you see and control your algorithm, starting with Reels, the company announced on Wednesday. The new tool, called “Your Algorithm,” lets you view the ...

Shares have more than halved year to date amid an increasingly competitive sportswear market and tariffs hitting customer sentiment. Puma's biggest shareholder is currently Artemis which holds a 29% ...

Puma SE plans to slash 900 more jobs and sharpen its focus on running, football and training as the German brand looks to rebound from its slump. New Chief Executive Officer Arthur Hoeld is revamping ...

Abstract: This paper proposes an enhanced Puma Optimizer Algorithm for solving optimization problems. The Rao Algorithm is incorporated and refined within the exploration phase of the Puma Optimizer, ...

The original version of this story appeared in Quanta Magazine. If you want to solve a tricky problem, it often helps to get organized. You might, for example, break the problem into pieces and tackle ...