Some PPC practices no longer fit today’s automated Google Ads environment. Here’s what to phase out – and what to prioritize ...

In a shorter, faster funnel, holiday PPC success comes from early engagement, adaptive pacing, and automation guided by ...

Find out how ad setup, targeting, and lead quality vary between LSAs and Search campaigns – and when to use each for better ...

Google marks 25 years of Ads, evolving from search keywords to AI-powered campaigns that reach audiences and deliver answers.

The revolutionary advertising product launched 25 years ago, propelling the company into the stratosphere. Could the party be ...

Google Search AI Mode is getting ads, as confirmed by the VP, but will we see the same in the dedicated Gemini chatbot ...

Sponsored results in Google Search are getting less screen time with a new update that makes them much more obvious. Users will even be able to hide sponsored ads in Google Search. According to a blog ...

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Search Console performance report chart is ...

Tesla is finally running TV/streaming ads, but they are not to sell electric cars. They are to promote a vote for Tesla shareholders to approve Elon Musk’s next compensation package worth up to $1 ...

A Spotify spokesperson confirmed that at least one ICE recruitment advertisement appeared on the platform, adding that the advertising "is part of a broad campaign the US government is running" across ...

Spotify has been no stranger to controversy over the past few years, with local bands pulling their music from the platform and rallying at in-person events around the Bay Area that proclaim “death to ...

If a dystopic voice asking you “to fulfill your mission” of rounding up undocumented immigrants has snuck its way onto your streaming airwaves, you’re far from the only one. The new advertising push, ...