Some PPC practices no longer fit today’s automated Google Ads environment. Here’s what to phase out – and what to prioritize ...
Robby Stein, Google’s VP of Product for Search, revealed that the company is working on a deeply personalized AI-driven ...
Here's how you can highlight deals and sales in your Search and Performance Max campaigns without touching your core ad copy.
Selin Song, Google's president of customer solutions, shares how SMBs are using Ai for advertising to compete and unlock new ...
Find out how ad setup, targeting, and lead quality vary between LSAs and Search campaigns – and when to use each for better ...
Google Ads are not going anywhere. Eventually, AI Search results on Google and likely other properties will have ads.
A New York federal judge ruled in favor of news publishers who alleged Google monopolized the digital advertising market.
AI’s new browser, ChatGPT Atlas, could disrupt Google, LinkedIn, and Amazon. Seth Godin says adaptability, curiosity, and ...
Google has begun testing ads inside its AI-powered Search mode and Gemini-powered experiences, signalling the next phase of how advertising could evolve in AI-driven interfaces ...
One of the most powerful tools for competitive intel sits right inside your Google Ads account: the Auction Insights report. As long as you’re spending money on Search and Shopping, you can get an ...
The ad titled " Planning a Quick Getaway? Just Ask Google ," features Tom, a plush toy-like turkey who wants to escape his ...
Paramount Skydance aims to battle Amazon and Google for digital ad dollars, but must first navigate a tricky issue among ...