Some PPC practices no longer fit today’s automated Google Ads environment. Here’s what to phase out – and what to prioritize ...

Find out how ad setup, targeting, and lead quality vary between LSAs and Search campaigns – and when to use each for better ...

For many tasks in corporate America, it’s not the biggest and smartest AI models, but the smaller, more simplistic ones that ...

Google’s AI Overview has somehow successfully managed to get people to be less engaged with search results, clicking through ...

Google today released its first TV ad — for Search’s AI Mode — created entirely with generative AI (Veo 3).

Amazon announced earnings per share of $1.95, exceeding the expected $1.57—a 25% surprise that caught Wall Street completely ...

Disney has pulled its channels, including ESPN and ABC, from YouTube TV after the companies failed to reach a contract agreement. Here's what we know.

The company’s reliance on legitimate interest allows it to enable the feature automatically under data protection law, ...

Finding the budget, time, and resources to properly advertise as a small-to-medium-sized business (SMB) can be a daunting task. Pomelli, an AI experiment from Google Labs in collaboration with Google ...

Google Ads can help you improve traffic and find more qualified prospects and customers. Learn seven strategies to make your ...

Lock screen ads are a popular way for mid- and low-budget smartphone makers to subsidize costs, but Americans have largely been able to avoid them until now. Get ready for that to change.

Brands buy YouTube ads but miss creator partnerships. New platforms like Agentio and Pixability are building infrastructure ...