It depends. I know. I know. You know this. The answer is actually 9-12 months. Seriously, that’s the answer! This isn’t like an ...

Josh Flagg's Estate Media is positioning itself to be the new entertainment and education how for realtors and real estate fans.

WPP and Publicis Groupe are also competing in the Tylenol marketer’s pitch.

The skillset required of marketers continues to change as the industry evolves. The Master of Science in Marketing Analytics and Insights at Rutgers Business School is a STEM-designated program that ...

Media mix modeling (MMM) is a statistical analysis technique that estimates the impact of various marketing and media channels on business outcomes such as sales or brand awareness. It uses historical ...