People don’t want fluffy words or corporate-speak, though. If they feel like you’re being dishonest or keeping the full story ...
Campaign Middle East on MSN

Is strategy more than a slide factory?

Chief Strategy Officers and Heads of Strategy talk about the purpose of strategists beyond preparing pointless presentations and decks.
Dictionary.com has crowned “67” (yes, the number) as its 2025 Word of the Year. What's the story behind this two-digit ...
Learn the key distinctions between conservation and preservation, two vital approaches to environmental protection, and understand their different actions and goals.
With over 575 delegates and 100 speakers from across the continent, SEACon 2025 has firmly established itself as Africa’s ...
Panel at Total Tech Summit 2025 to explore labor pricing strategies, cost calculation and sustainable practices for integration businesses ...
Scroll through any brand’s feed today, and you’ll notice something: everyone’s talking, but not everyone’s listening. People don’t want to be marketed ...
The National Trust and Admiral have joined forces in a new strategic partnership that brings together nature conservation and ...
Campaign Middle East on MSN

Drowning in data, starving for meaning

C2 Comms’ Saurabh Dahiya explains why MENA brands are drowning in data-rich insight and need cultural intelligence, not bigger dashboards.
At the fourth edition of the conference, the panellists will share key insights on the topic ‘Agile Media Strategies for an Unscripted Future’ ...
In 2020, she was appointed by then-Secretary General Jens Stoltenberg as part of NATO’s Reflection Group, a working group of ten high-level experts that ...
Success in sports medicine today isn’t just about surgical precision — it’s about preparation, adaptability and the ability to connect. For Nicholas Lemme, MD, a sports medicine surgeon at University ...