Ads APIs aren’t just for social media networks anymore. Tuesday marked the launch of Roku’s Ads API, which feeds directly ...

Roku has unveiled the Roku Ads API, a fully open, self-serve developer platform for connected TV (CTV) advertising. The Roku ...

At launch, available endpoints include reporting, audiences, and conversions, with campaign management and creative APIs ...

Roku Inc.'s TV streaming platform is among the most commonly used., making connected TV advertising through Roku a key driver ...

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On Monday, Brand Networks announced that Universal Ads would now be buyable through the company’s agentic ad buying platform, Aimy Ads.

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Roku said the new platform, called Roku Ads API, is aimed at developers who want more-direct access to its first-party advertising technology.