Rebecca, Senior Marketing Manager at Yocuda (Your Customer Data), is enabling retailers to increase post-purchase customer engagement through dynamic digital receipts. With a passion for enhancing ...
A consumer spots shampoo on a bathroom counter during a Prime Video series, encounters it while scrolling social media, sees a relevant display ad while reading hair care trends on a beauty site, ...
For years, retail property decisions were guided by instinct, historical performance and broad market reports. That model is ...
CTV’s value lies in its ability to combine the reach and credibility of TV with the precision and measurability of digital.
In a compelling webinar, Mondelez WTR presented its Destination: Value vision – a data-led, cross-category growth strategy that shifts the focus from duty-free savings to experiential and ...
Retailers may be creating more moments, but instead of sparking excitement, this constant drumbeat of promotions leaves many ...
The Excellerate Brand Management Group (EBM) has once again proven its creative and strategic mastery, taking home an extraordinary 59 awards at this year’s South African Council of Shopping Centres ...
Designing an experience is now the retail arms race. A store’s success, once defined by conversion rate, is now measured by ...
The company narrowed its 2025 guidance for both net sales and adjusted EBITDA, as opposed to reaffirming the broad range the prior quarter. Management continues to focus on targeted print, AI-driven ...
Tommy Greenberg, new general manager of Love’s Media Group, shares insights on retail media networks at C-StoreTEC ...
Halloween, on October 31, marks the start of the “golden quarter” for retail, rolling into Black Friday on November 28, ...
Charlie Cheersman, the first kid to anchor the brand’s creative in 25 years, debuts as the CPG shakes up its marketing ...