Everyone talks about go-to-market (GTM) strategy, but ask for a clear definition and you’ll mostly get word salad. I posted about this on LinkedIn, and the comments exploded. Dozens of takes later, ...
Despite the US Trump administration’s attacks on ESG — investment strategies guided by environmental, social and governance ...
The best technology doesn’t always win. History is full of technically superior products that failed because they lacked the right market strategy. Take VHS—if you’re old enough to have used the ...
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