Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Every organization’s online presence is growing and accelerating. This includes retail, of ...

If you’re looking to minimize litigation risk, opt-in consent is realistically the only thing that works,” said Elliot ...

The Department of Health and Human Services and the Federal Trade Commission sent a joint letter to hospitals this summer warning them that using third-party analytics tools on their websites could ...

I read an article regarding web tracking from ReadWriteWeb recently that introduced me to some new tools that I think some of you may find interesting. Web tracking is something many people don’t ...

Business leaders must understand the evolving landscape of website tracking litigation, recognize which activities can trigger claims, and implement robust compliance strategies to protect their ...

Three stealthy tracking mechanisms designed to avoid weaknesses in browser cookies pose potential privacy risks to Internet users, a new research paper has concluded. The methods — known as canvas ...

After launch, ongoing tracking keeps your site competitive. Use automation and analytics to catch issues early and sustain SEO growth.

We collaborate with the world's leading lawyers to deliver news tailored for you. Sign Up for any (or all) of our 25+ Newsletters. Some states have laws and ethical rules regarding solicitation and ...

Using tools to track your website traffic is an excellent way to generate leads and make customers' online experiences more personalized. Tracking website visitors isn't just about knowing what pages ...

On March 18, the U.S. Department of Health and Human Services Office for Civil Rights (OCR) revised its December 1, 2022 Bulletin on website tracking tools. [The December 2022 version is available ...