Here's how brands can optimize for AI-driven discovery with strategies that ensure visibility, trust and relevance.

SerpAPI responds to Reddit’s scraping lawsuit, defending its practices and insisting that public search data should stay open ...

Microsoft’s NLWeb bridges websites and AI agents. Learn how to make your schema work harder – powering smarter discovery and visibility.

The tool aims to demonstrate how television advertising can enhance marketing performance across channels, including search, ...

Last week, OpenAI unveiled ChatGPT Atlas, a web browser that promises to revolutionize how we interact with the internet. The company's CEO, Sam Altman, described it as a "once-a-decade opportunity" ...

The next phase of search demands balancing optimization for both humans and AI agents while holding firm to core SEO ...

The Links Guy takes a unique results-driven approach that has generated numerous high-profile success stories and furthered ...

The company’s product launches are theatrical events and its billboard and TV campaigns iconic, but Apple’s deeper marketing ...

While Reddit had plenty to crow about on the ad front, it was less sanguine about gen AI search, which CEO Steve Huffman said is “not a traffic driver.” ...

In order to rank inside AI answers, companies need to structure content, implement metadata and build authority. Here's the ...

Another day, another upfront. Another company explaining why its ad stack is the only ad stack in town, why it has the ...

GCADA launches DriveNEO.com, a new marketplace connecting Northeast Ohio car shoppers directly with local dealer inventory.