In addition, Cairrot is the only major AEO tool with a free version for WordPress users, not just a time-limited trial. Every user can install the plugin, connect their site, and begin tracking how ...

Link building is evolving beyond metrics and anchors. The future belongs to brands that earn trust through authentic mentions, visibility and authority.

Benjamin Houy shuts down Lorelight, arguing AI search doesn’t need stand-alone GEO tools. The decision sparks debate over ...

Ahrefs' Brand Radar data shows that brand mentions are important for being cited in AI search and are the new off-page SEO.

Search is happening everywhere – from Reddit to AI. Learn why trust, not tactics, now drives visibility across every search surface.