Find out how ad setup, targeting, and lead quality vary between LSAs and Search campaigns – and when to use each for better ...

Google’s AI Overview has somehow successfully managed to get people to be less engaged with search results, clicking through ...

Parent company Alphabet delivered its first-ever $100 billion quarter, with AI supporting ad relevancy, performance and ...

Here's how you can highlight deals and sales in your Search and Performance Max campaigns without touching your core ad copy.

Google Search is a prime example of a service that was once the best in the world but has since been bled by a thousand cuts into something that’s more frustrating than useful. It seems that somebody ...

Alphabet felt the painful comeuppance of years of antitrust penalties, publisher enmity and customer blowback as it reported ...

The company’s product launches are theatrical events and its billboard and TV campaigns iconic, but Apple’s deeper marketing ...

HBO Max: Plans start from $10.99 a month HBO Max is the streaming home to the world of DC Comics (the DCU, DCEU, and classics ...

Traditional detection methods like keyword searches on e-commerce platforms are being outpaced by new evasive techniques.

Alphabet Inc. 's AI-driven growth in Ads and Google Cloud boosts revenue, justifying a $321 target. Click for my GOOGL ...

What caused degradation across your favourite platforms and apps? One theory that has gained traction is enshittification.