The goal of an advertising script is to give the commercial producer the copy needed to sell a product or service. Good copy gets consumers attention, builds brand recognition and urges the audience ...

Screenplays are a different beast than a novel or short story. While they are a form of storytelling, scripts aren’t intended to be standalone pieces of work—they are the blueprints for a film or TV ...

Providing your sales reps with a script is necessary to maintain control of the sales cycle. Planning, testing and refining the script is an ongoing process. As you build the script and include ...

A logline is a brief description of a screenplay, film, or TV show. When it comes to garnering interest in your project, nothing beats the logline. Succinct but striking, the logline summarizes your ...

(Mass Appeal) – As we approach St. Patrick’s Day everyone becomes a little Irish so how about learning the ancient form of Celtic script writing. Jonathan Evans, who you may recognize as our herbal ...

Singer Chinmayi Sripada highlights positive changes in the film industry, praising women in writing & films like Lokah ...