Roblox virtual makeup may be trendy, but player obsession with digital avatar customization has real-world implications. Major beauty brands such as Nars and Nyx are paying close attention to how ...

LOS ANGELES, July 31, 2025 /PRNewswire/ --NYX Professional Makeup is once again transforming the way beauty shows up in digital culture, returning to Roblox with an immersive, gamified experience ...

Roblox's expansion onto PlayStation could sharply widen its user base and open new avenues of revenue. The company's recent net loss highlights the challenge of balancing user engagement with ...

Roblox is an online gaming platform and game development platform that allows users to create games and play games created by other users. Ian Tuttle/Getty Images Entertainment Aimed primarily at ...