LLMs still rely on search, shifting SEO from head terms to the long tail. Here’s how to use AI to uncover real customer questions and win.

How much of the energy consumed in an AI chip is spent doing something useful? This question affects everything from software ...

The scale of AI-powered discovery has been growing exponentially. OpenAI’s ChatGPT now reaches over 5 billion visits a month and 800 million active weekly users. More than 40% of users are under 25.

Generative engine optimization (GEO) is the practice of positioning your brand and content so that AI platforms like Google AI Overviews, ChatGPT, and Perplexity cite, recommend, or mention you when ...

Russell McLendon is a science writer with expertise in the natural environment, humans, and wildlife. He holds degrees in journalism and environmental anthropology. The red deer of Eurasia live in ...

Elizabeth Blessing is a financial writer and editor specializing in growth investing, high-yield stocks, small caps, and gold investing. Thomas J. Brock is a CFA and CPA with more than 20 years of ...