Search is happening everywhere – from Reddit to AI. Learn why trust, not tactics, now drives visibility across every search ...

Generative engine optimization (GEO) is the next essential strategy for brands seeking visibility in an AI-driven world.

Adopting a Generative Engine Optimization (GEO)-first approach means creating content optimized not only for human readers ...

This holiday season, more shoppers are expected to use chatbots to figure out what to buy. ‘Tis the season for GEO.

AI-powered search engines such as ChatGPT, Perplexity, and, in particular, Google AI Mode, which has recently been launched ...

The Prompting Company just raised $6.5 million to help businesses improve their visibility in generative AI search results.

Sorry kids, but SEO isn’t what it used to be. It’s time to bury the old idea of “optimization” and start thinking about what we really do: train search engines. In this brave new world of generative ...

Bulleted lists improve both readability and machine understanding. Generative engines rely on structure to identify key points, and lists provide clear visual and semantic cues. They break complex ...

Great content still wins in AI search, but AI queries are longer and far more complicated, according to Google’s Robby Stein.

Search engine optimization (SEO) is the practice of designing your web pages so that your website ranks higher on search engines like Google and Bing.

Padilla GEO 3D improves GenAI search results for brands with a three-dimensional GEO approach to boost visibility, accuracy ...

Or maybe more than a sidekick, AI-focused AEO could be the next SEO. Why smart marketers are already doubling down on landing their content in LLM land. Strategic evolution. AEO isn't replacing SEO.