My Marketing Pro has set out to automate the entire marketing process, from brainstorm to launch, via conversations with an ...
The business model used to be a pretty universal term. The same skeleton applied to many businesses, and it involved a customer becoming aware of a product (billboard, print ad, yellow pages, etc.), ...
Accumulating data into a database to drive marketing decisions is not a single-step process, but rather an ongoing commitment. The B2B customer is a tough person to market to. They prefer to be left ...
Canva is introducing new digital marketing and video-editing tools, built around what the company is calling a “world-first” ...
Natalie is Founder & President of Magnetude Consulting, a full-service marketing agency working with small and midsized B2B tech firms. When someone says, “MSP,” most think “IT.” This instinctive ...
CARY, N.C.--(BUSINESS WIRE)--Keen Decision Systems (Keen), a next-generation marketing mix SaaS company, today announced the results of Gartner Magic Quadrant Analysis for Marketing Mix Modeling (MMM) ...