Entertainment marketing, when rooted in purpose, can be a powerful force for good, fostering positive cultural change while ...

Influencer product seeding – also known as influencer gifting – is the strategy of sending free products to content creators ...

Some teenagers who use social media to grow their small businesses or for creative pursuits like music have raised concerns ...

Digital marketing refers to the promotion of products or services using digital channels, such as search engines, websites, social media, email, and mobile apps. It differs from traditional marketing, ...

For startups and established businesses, understanding the importance of segmentation is essential for the granular analysis of consumer demographics, behaviors, needs, and preferences. These insights ...

Hotel guests might notice a destination marketing fee among the list of fees and taxes on their hotel bill. Here’s what they ...

Agentic AI has rapidly emerged as the latest marketing phenomenon worldwide, with its market size projected to reach US$197 ...

Promising radiance through light therapy, experts explain what they actually do, how to use them safely and whether they’re ...

Oct 14 (Reuters) - Shah Capital has urged Novavax's (NVAX.O), opens new tab board to pursue a sale of the biotech, citing a third consecutive year of poor rollout of its COVID-19 vaccine, the hedge ...

Why didn’t the Phillies fire Rob Thomson? Well, start by listing all of the reasons they weren’t at their best against the Dodgers. Their highest-paid pitcher (Zack Wheeler), the presumptive Game 1 ...

Mariano Pargas challenged his discharge from the department after the Robb Elementary school shooting. The council took no action. Spurs arena funding campaign holds final rally at the Pearl SAN ...

A scavenger hunt campaign to promote Taylor Swift’s new album, The Life of a Showgirl, resulted in a viral #SwiftiesAgainstAI campaign. “The first sign that it was AI was that it didn’t look great,” ...