Your next customer might not Google you or search for you on LinkedIn. They might ask ChatGPT, Perplexity or Claude instead.

One way to identify brand mentions is to search by company name using the TLD segmentation technique. Making a broad search ...

ETH Zurich scientists have created “MetaGraph,” a revolutionary DNA search engine that functions like Google for genetic data. By compressing global genomic datasets by a factor of 300, it allows ...

In this manifesto, Mel Oliver invites us to join her curated queer digital archive, The Black Orbit, where the documentation ...

If you want to ask a question of Google Finance data that requires a more thorough answer, you can now use the platform's new Deep Search feature. Before asking a question like you usually would, just ...

Generative Engine Optimization (GEO) is a digital marketing discipline focused on optimizing content and online presence for ...

We’ve spent years as an industry obsessed with what people search for. Now, it’s time to be just as focused on where they search. Generative engine optimization (GEO) isn’t just another tactic – it’s ...

Traditional search engines primarily work by indexing and retrieving webpages that are most relevant to a user’s keyword query. They provide a ranked list of links and the user is typically expected ...

For the past two decades, search (both organic and paid) has been a cornerstone of virtually every successful media and marketing plan. While this remains the case, the rapid proliferation of AI ...

AI is reshaping the way users search, the way sites publish and the way companies must be found across the digital universe.

The Internet has Google. Now biology has MetaGraph. Detailed today in Nature, the search engine can quickly sift through the staggering volumes of biological data housed in public repositories. “It’s ...

Google’s guidelines & several studies highlight why AI-written health and finance content are a risk where expertise and ...