Two B2B advertisers saw CPLs drop up to 47% after adding YouTube video campaigns. Here’s how video lifted search performance ...

If you are trying to get your mind around developing an advertising campaign there are a lot of issues you need to deal with.

Despite its steady growth, digital audio still carries the reputation of an underachiever. In an attempt to close the gap ...

The ‘make me pregnant’ ad quickly caught the man's attention, and before he realised he was being conned, he was already out ...

People scroll fast, and one TikTok ad might not have been seen enough. Repurposing your ads is worth it to reach more without having to constantly create new content.

“There’s no other platform where you can build emotional resonance like video,” he said. “It’s not just for entertainment any ...

CTV combines reach, precision, and measurable impact – turning streaming ads into a powerful driver of branded search and ...

A Pune contractor fell for a ‘Pregnant Job’ ad online, in which a woman said, “I want a man who will make me a mother. I will give him Rs 25 lakh. I don’t care if he is educated or not, or to what ...

Advertising & Promotions - This infographic from LinkedIn explores how to create effective video campaigns on the ...

Google today released its first TV ad — for Search’s AI Mode — created entirely with generative AI (Veo 3).

Google has begun testing ads inside its AI-powered Search mode and Gemini-powered experiences, signalling the next phase of how advertising could evolve in AI-driven interfaces ...

Mamdani group’s video ad warning Democrats that socialism is trying to seize control of their party from within.