If you are trying to get your mind around developing an advertising campaign there are a lot of issues you need to deal with.

Despite its steady growth, digital audio still carries the reputation of an underachiever. In an attempt to close the gap ...

The ‘make me pregnant’ ad quickly caught the man's attention, and before he realised he was being conned, he was already out ...

A Pune contractor fell for a ‘Pregnant Job’ ad online, in which a woman said, “I want a man who will make me a mother. I will give him Rs 25 lakh. I don’t care if he is educated or not, or to what ...

Advertising & Promotions - This infographic from LinkedIn explores how to create effective video campaigns on the ...

The theme park is building a reputation for immersive, spine-chilling experiences, drawing inspiration from A24 and crafted for true genre enthusiasts. The chief creative officer at TMA, the agency ...

As ads shrink in duration, brands are racing against the skip button. Is brevity killing creativity, or redefining how ...

Google today released its first TV ad — for Search’s AI Mode — created entirely with generative AI (Veo 3).

Google has begun testing ads inside its AI-powered Search mode and Gemini-powered experiences, signalling the next phase of how advertising could evolve in AI-driven interfaces ...

Brands buy YouTube ads but miss creator partnerships. New platforms like Agentio and Pixability are building infrastructure ...

Mamdani group’s video ad warning Democrats that socialism is trying to seize control of their party from within.

In an interview with Merca2.0, Google Ads' global vice president shared the platform's vision for the future on its 25th ...