Learn how Google Ads custom segments target people by recent searches and site visits so you reach the right audience more ...

The search funnel is shrinking in the generative AI boom and Google is making changes to keep apace.

Go beyond dashboards. Use platform APIs to access deeper data, connect insights, and automate workflows that reveal new ...

Google’s AI Overview has somehow successfully managed to get people to be less engaged with search results, clicking through ...

Google’s new Preferred Sources feature lets you customize your news search results so trusted outlets, like News 9, appear ...

At Google I/O in May, the company announced its intention to bring conversational shopping to AI Mode. According to Google, ...

If you’ve Googled anything lately, you’ve probably noticed more AI-generated content, more ads and more anecdotal advice from sites like Reddit. It’s ge ...

Find out how ad setup, targeting, and lead quality vary between LSAs and Search campaigns – and when to use each for better ...

The remedies phase of the Google antitrust trial concluded last week. And after 11 days in the courtroom, there is a clearer sense of what Judge Leonie Brinkema is focused on and how that might ...

Google releases its first AI-generated TV ad that's reportedly made with Veo 3. This commercial highlights the AI Mode in ...

Google Ads can help you improve traffic and find more qualified prospects and customers. Learn seven strategies to make your ...