Adam Grant on lessons from the pandemic, datum versus data, and how abstract numbers can lead to very real human outcomes

In this excerpt from the new book 'Speak Data,' the Wharton professor and best-selling author shares his thoughts on how we ...

Why Marketers Who Own Their Data Will Thrive In The AI-Driven Creator Economy

The AI-powered speed of content creation matters most when it’s paired with data that guides every strategic choice ...
CMSWire

From Bottlenecks to Breakthroughs: How Awardco Scaled Marketing Velocity With Webflow and Amply

When Awardco needed to scale its marketing velocity, it turned to Webflow and partner agency Amply to build a flexible, fast ...

Clutch Report: 95% of Consumers Watch Short-Form Videos Regularly, with Only a Fraction Staying Fully Engaged

Short-form videos attract attention and drive action. Fifty-five percent of consumers say they have interacted with a brand after watching its video, and 42% have made a purchase. Entertaining or ...