Your next customer might not Google you or search for you on LinkedIn. They might ask ChatGPT, Perplexity or Claude instead.

Google announced Ads Advisor and Analytics Advisor, built on Gemini, rolling out to all English-language Google Ads and ...

Learn how to view metrics for specific creative assets in Meta and think through testing strategies including what you can ...

There are also two new agentic shopping features. First is an agentic checkout for finding and buying an item at a particular price. Shoppers can use Google's price-tracking feature to set the sale ...

The search funnel is shrinking in the generative AI boom and Google is making changes to keep apace.