Analytics in the early days of the World Wide Web consisted mainly of simple hit counters that tracked page views. How times have changed. Today, Web analytics tools can deliver everything from page ...

AI browsers disrupt how GA4 records referral data, obscuring traffic sources and discovery patterns. Find out how to track ...

Amplitude, Inc. (Nasdaq: AMPL), the leading digital analytics platform, today announced the launch of AI Visibility, a new capability that gives marketers unprecedented insight into how their brand ...

Announced today at Brandweek 2025, IRCODE introduces Lens, the industry's first secure, white-labeled visual recognition infrastructure purpose-built for enterprise brands. Designed to integrate ...

Mozilla Firefox is basically dying. In the US, once Mozilla Firefox falls below 2%, government sites needn't assure support for it anymore. This is the latest from analytics.usa.gov: ...

The revival of the x402 protocol gives Web3 AI agents a way to pay autonomously, sparking a surge in related tokens and ...

The “402 Payment Required” status code was defined in HTTP/1.1 RFC 2616 in 1999, envisioned as a native web-level payment mechanism. But the infrastructure to make it work — instant settlement and ...

Google Merchant Center Next added new analytics data to the Promotions tab/section. This shows you two new analytics charts ...

After launch, ongoing tracking keeps your site competitive. Use automation and analytics to catch issues early and sustain ...

ANGA MASTERY has launched its first online course, "Comprehensive Google Analytics 4". This data analytics training is designed for marketers, business owners, and individuals, providing hands-on ...

As leaders continue to accelerate analytics adoption through financial investments and process enhancements, they’re translating data maturity into direct performance gains—creating more resilient, ...