Robby Stein, Google’s VP of Product for Search, revealed that the company is working on a deeply personalized AI-driven ...

The AI search engines also arguably have an advantage in being able to weave pre-trained “internal knowledge” in with data ...

If you are hosting images, videos or other content on third-party cloud services, you probably want to verify those in Search ...

Traditional search engines primarily work by indexing and retrieving webpages that are most relevant to a user’s keyword query. They provide a ranked list of links and the user is typically expected ...

Google is turning Search from a passive information retrieval engine into an active, task-completing assistant.

Google’s VP of Product for Google Search confirmed that PR activities may be helpful for ranking better in certain contexts ...

Link building is evolving beyond metrics and anchors. The future belongs to brands that earn trust through authentic mentions ...

A new academic study comparing traditional web search results with those generated by AI-driven systems has found that generative AI tools frequently rely on less popular ...

Alphabet (NASDAQ:GOOG, NASDAQ:GOOGL) has been the odd one out in the Magnificent Seven for a while. The stock didn’t make ...

Google’s guidelines & several studies highlight why AI-written health and finance content are a risk where expertise and ...

You might find yourself invited to try out AI Mode via a large pop-up dialog the next time you visit Google, but if not, ...

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Search Console performance report chart is ...