Some PPC practices no longer fit today’s automated Google Ads environment. Here’s what to phase out – and what to prioritize ...

Google may have a new chart in the Google Ads overview tab named cross campaign metrics. It seems similar to the Cross-Media ...

Find out how ad setup, targeting, and lead quality vary between LSAs and Search campaigns – and when to use each for better ...

Google Search AI Mode is getting ads, as confirmed by the VP, but will we see the same in the dedicated Gemini chatbot ...

Google Ads are not going anywhere. Eventually, AI Search results on Google and likely other properties will have ads.

The ad titled " Planning a Quick Getaway? Just Ask Google ," features Tom, a plush toy-like turkey who wants to escape his ...

Google’s VP of Product for Google Search confirmed that PR activities may be helpful for ranking better in certain contexts ...

Here's how you can highlight deals and sales in your Search and Performance Max campaigns without touching your core ad copy.

The Open Measurement SDK now provides a scaled way for original device manufacturers to confirm that ad impressions are associated with real devices.

In Fall 2025, a major transformation is underway in how local businesses appear online, as Google’s Local Service Ads (LSAs) continue to reshape visibility and customer acquisition across nearly every ...

Google Ads can help you improve traffic and find more qualified prospects and customers. Learn seven strategies to make your ...

Google today released its first TV ad — for Search’s AI Mode — created entirely with generative AI (Veo 3).