Nestlé’s Anneliese Douglass returns for the third time to B&T’s CMO Power List. And it’s been another standout 12 months for the FMCG marketing doyen.
Don’t start with moon shots. by Thomas H. Davenport and Rajeev Ronanki In 2013, the MD Anderson Cancer Center launched a “moon shot” project: diagnose and recommend treatment plans for certain forms ...