PRESSADVANTAGE – Rocket CRM has announced the implementation of an enhanced Landing Pages feature, developed to support ...

Think of your CRM operating model as the blueprint for how your organization manages everything connected to your customer relationship system—the people, the processes, the data, and the technology ...

Traditional CRM automation often stops at simple tasks, leading to gaps and handoffs that slow teams down. MelodyArc ...

Oracle's Rob Pinkerton discusses how to harness AI agents to avoid blind spots in data and processes, build a cohesive ...

When small institutions align with data-driven enrollment engines, they produce outcomes that speak for themselves.

In this moment, we're building the steam engine for this new natural resource—data. We must ensure that we build it not only ...

A strong compliance culture doesn't just prevent risk; it strengthens the very foundation of customer trust that every successful CRM strategy depends on.

Medtronic (NYSE: MDT) today announced new data supporting its Aurora and OmniaSecure defibrillation technology offerings.

Just as artists fight for control of their masters,  they also must fight for control of their audience relationships.

Ranjith Kumar Kollu earned a 2025 Global Recognition Award for advancing enterprise technology through innovative Salesforce ...

Visible transparency builds trust and turns personalization from something done to the guest into something done for them.

ASUG Tech Connect brought AI adoption to a head. What do customers need to build with SAP AI? Is the Gen AI Hub for BTP ...