University of Colorado Boulder is introducing a new Master's and portfolio program that promises to better train junior ...

Sam’s Club CMO Chris Curtin on arriving right after an agency review, jumping into a holiday campaign with Chris Pratt, ...

These experiments come as brands are still waiting for more ad opportunities inside the major large language models.

Novartis picked Publicis-owned Fallon to work on its 2026 Super Bowl ad following a competitive review, Ad Age reports.

University of Colorado Boulder is introducing a new Master's and portfolio program that promises to better train junior ...

University of Colorado Boulder is introducing a new Master's and portfolio program that promises to better train junior ...

AI is changing how people discover brands. The right advertising solutions partner can help brands prepare for what comes next.

OpenAI and other LLM companies must slow down, respect content creators and work with industry stakeholders if they want to build sustainable advertising businesses.

Answer engine optimization (AEO) is the practice of structuring content so it can be easily found and surfaced by AI-powered answer engines such as ChatGPT, Google's Search Generative Experience (SGE) ...

Explore essential advertising and marketing terms about technology, featuring clear definitions and explanations from the Ad Age Encyclopedia.

WPP and Publicis Groupe are also competing in the Tylenol marketer’s pitch.

Sonic’s new “Coke Your Way” campaign features Benny Blanco, Machine Gun Kelly and Jessie Murph to highlight drink customizations. Staying current is easy with newsletters delivered straight to your ...