Forbes contributors publish independent expert analyses and insights. I decode analytics for business people. The term “Big Data” is relatively new, but the challenge it represents, realizing value ...

No business can be data-driven if the only people interested in data analysis are the analysts. Just as the guidance of accountants and attorneys shapes everyday business, analytics must be integrated ...

As with any technology, the challenge to gaining proficiency is not being afraid to venture into the unknown. As Mark Twain noted, “the secret of getting ahead is getting started,” and a strategy to ...