Leading this week’s CX and marketing newsbyte, BlueOcean launches a new API for third party access to analytics, Salesforce Adds to Digital 360 and more. BlueOcean, a company known for its platform ...

As people increasingly use their mobile phones and other devices to shop, it has become imperative for vendors to improve the shopping experience, making it as simple as possible, given the small ...

Salesforce has agreed to buy application programming interfaces (API) management company MuleSoft for approximately $6.5bn. The acquisition is set to bolster the company’s position as a leader in ...