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The B2B sales pipeline is a game-changer, because it helps identify target prospects, build tailored messages, and facilitate follow up on leads in ways that save you time, money, and resources. Sales ...

From firsthand experience, I've seen the power of tactical strategy. Using the following approaches, I've scaled and secured multimillion-dollar enterprise customers. Today, I'm sharing these ...

I had a really interesting conversation with a founder this morning who said that around 70% of their sales were to consumers and that the remaining was to businesses. In the context of a pitch, they ...

The distribution management playbook is being rewritten in real-time. Across distribution centers and wholesale operations, ...

Appointment-setting streamlines the B2B lead generation process by assigning specific reps to research and nurture prospects before scheduling appointments. In this guide, we'll explore the importance ...

The unhealthy tension between sales and marketing at B2B organizations is so common, we accept it as an inevitability, says Samantha Stone, founder of the Marketing Advisory Network and principal ...

AI, artificial intelligence, agents are transforming the B2B, business-to-business, sales landscape. According to Boston ...

According to Forrester’s (Nasdaq: FORR) B2B marketing, sales, and product predictions, as more B2B buyers adopt generative AI ...

AI has become a marketing buzzword for new phone features, content creation apps, and even in major sports broadcasts like basketball, football, American football, and hockey. But unlike some ...