Web Content Management vendor Ektron, Inc. has taken aim at web content localization. The latest updates to their CMS 300 and CMS 400 .NET products include powerful new tools and support for ...

When an Indian company tried to sell its Swastika brand of clothing in the West, it was not quite prepared for the backlash. Why? Well, in Hindu culture the swastika is a highly revered religious ...

In the past month, two clients have made a move to expand their service and products into several other regions of the world. If you're thinking about it, too, be advised that moving into new markets ...

The Across Language Server serves as the central platform for all corporate language resources and translation processes, enabling a connection of translation buyers and external language service ...

Website localization, where you customize a website—translate text, modify features, etc.—for visitors in a particular region, may seem like something only big companies need to do. But small ...

The term localization for many retail professionals and marketers is closely linked to advertising localization — serving culturally appropriate advertising to key regional segments. However, in the ...

“Localizing your website is essential to succeeding in international markets. You can offer a much better customer experience by adapting your content to local audiences, yet website localization, ...

This year the User Experience Alliance (UXalliance), a global network of leading user research firms, celebrated World Usability Day by unveiling the preliminary findings of the first “Global-Local ...