Usability testing is an invaluable research method that involves observing representative users interacting with your product to assess how easy or difficult it is to use. The key benefits of this ...
You can increase your website's conversion rates and improve your sales by conducting usability testing to find and fix the places where your customers are abandoning your site. By incorporating ...
Let's suppose that the "usability" mantra you've heard over the past few years has finally convinced you that conducting user research with your target audience is an essential aspect of your ...
Jerry Cao is a UX content strategist at the wireframing and prototyping app UXPin. For advice on how to conduct 30+ different types of usability tests, check out The Guide to Usability Testing.
Companies often think they have a sales or marketing problem or a need to add a new product feature when they have a user experience problem. The product, service or technology isn’t easy to use, ...
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One of the most important steps toward releasing a new product is to make sure it has high usability. That means it is easy to use and provides the best possible experience for the user. After all, ...
My company’s vice president of engineering, John Maddalozzo, attended the South by Southwest Interactive (SXSWi) festival here in Austin a few weeks ago to learn all the cool things happening right ...
An oncology electronic health record (EHR) was implemented without prior usability testing. Before expanding the system to new clinics, this study was initiated to examine the role of usability ...