Coca-Cola has taken another stab at artificial-intelligence-generated holiday ads after last year’s attempts drew criticism ...

A New York federal judge ruled in favor of news publishers who alleged Google monopolized the digital advertising market.

LG Ad Solutions, a global provider of connected TV (CTV) advertising technology, has rolled out Agentiv, an artificial intelligence platform developed to support the company’s suite of internal and ...

Amazon Web Services is releasing a new product aimed at making it easier for advertising technology companies to use cloud technology and integrate with one another. That’s notable because many ...

The tech giant handily beat Wall Street forecasts, with net sales of $180.2 billion and operating income of $17.4 billion.

The Justice Department last week sought to persuade a federal judge in Virginia to force Alphabet Inc.’s Google to sell off part of the company and change the way it does business to improve ...

Rembrand announced that it’s merging with creative automation startup Spaceback to build a unified AI-powered platform for “content-based” CTV, digital video and display. Retail media is entering what ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. While other industries are making their first steps toward AI integration, ad tech has been ...

Explore the evolution of advertising technology through insights from Jeet Mehta, focusing on data integrity, CTV growth, and ...

To divest, or not to divest. During day two of the remedies phase of the Department of Justice (DOJ)’s ad tech antitrust trial, both sides underwent a grueling back-and-forth about whether a ...

A group of publishers and advertisers got a partial procedural victory in a case accusing Alphabet Inc.'s Google unit of monopolizing the worldwide markets for ad servers and ad exchanges in violation ...

The Delhi High Court has ordered Google to deploy technology against fake ads alleging Sadhgurus arrest. This directive ...