Target knows it needs to do better to attract shoppers, and its latest endeavor is a huge step in the right direction.

The glory days of Target are fading into the retail rearview. The store’s slump isn’t a blip anymore; it’s a pattern. And it’s getting louder right as the holiday season kicks into gear. Sales are ...

Target is racing to keep shoppers from drifting away, reshaping everything from prices to store layouts as competition for household budgets intensifies. The retailer is cutting prices on thousands of ...

Target has implemented a new "10-4" policy to enhance the customer shopping experience. Employees must smile and make eye contact with customers within 10 feet and verbally greet them within 4 feet.

Target launched a new internal training program aimed at helping new hires enhance the in-store customer experience. The internal team member training program, called "10-4," was shared with Target's ...

Target started out as a dry goods store in the early 20th century, but in the ensuing decades, it grew into a chain of ...