Providing your sales reps with a script is necessary to maintain control of the sales cycle. Planning, testing and refining the script is an ongoing process. As you build the script and include ...

Opinions expressed by Entrepreneur contributors are their own. By now, you have probably heard of ChatGPT. Students, researchers, businesses and just about everyone can use this innovative software to ...

Video sales letters can help your business increase the number of leads or sales you get almost overnight. In the direct mail days, "sales letters" were the ultimate marketing tool to land customers ...

Selling isn’t about you. It’s not even about them. Instead, it’s about psychology. The more you can get inside someone’s head, the more likely they are to take you up on your offer. Understanding the ...

7 No-Fluff Cold Call Script Examples You Can Steal Your email has been sent A great cold call script helps reps make a positive first impression. You can customize these examples and start using them ...

Most salespeople are required to learn sales scripts before contacting prospects. And to ensure all the information is conveyed exactly as the company prefers, they're discouraged from adding anything ...