Bruna is a contributor from Brazil. Although she's an advertising executive, she has been working as a pop culture journalist since 2004, and before Game Rant she worked as a contributor for TechTudo, ...

The creator of “Blue Lock: Rivals” thought kids on Roblox might like a soccer video game with an anime vibe. It sold a few months later for more than $3 million. The 19-year-old, who asked that his ...

GameSpot may get a commission from retail offers. Roblox, the massive gaming platform that mostly caters to younger gamers, has announced the launch of "Rewarded Video" ads, an ad format that allows ...

GameSpot may get a commission from retail offers. Last year at the Roblox Developers Conference, The Roblox Corporation laid out its grand plans for the platform and unveiled its revamped ...

The digital gaming platform is partnering with Google on immersive advertising. The partnership could help scale Roblox's advertising business in the long run. Investors will want to monitor Roblox's ...