Releasing a new product is not a task to take lightly. If the product does not sell as planned, it is a wasted investment in advertising, inventory costs and manufacturing. To avoid this scenario, it ...

Whether you're a serial entrepreneur or new to the startup world, creating a product is not usually a simple task. There are many distractions that can come into play that can deter you from reaching ...

A product development strategy provides a framework for creating new products or improving the performance, cost or quality of existing products. The strategy helps a company achieve business goals, ...

Over my 30 years of leading the creation of innovative new products, processes and services, I’ve learned what makes for successful new product development and innovation. It goes far beyond designing ...

Launching a product will not happen over night. It takes time, horsepower, creativity and smarts to launch a successful product. We will walk you through each stage, from concept to launch, to help ...

In a consumer-driven economy, meeting customers' needs and wants has become paramount in generating long-term success and growth. Product development is key to maintaining and acquiring customers and ...

To some, "new product development" means inventing something new. In reality, though, most new products are modifications of existing products or ideas. Sometimes, adding an element of service onto an ...

Product development may be understood generically as all the things that happen from the initial conception or invention of a product to the point when a product is launched into the market. It can ...

After working with startups for more than seven years, I've seen how entrepreneurs make the same mistakes again and again, leading to budget increases for no good reason. From my experience, proper ...

What if the secret to your business’s success isn’t just about having a great product, but understanding exactly where you stand in the journey to product-market fit? Too often, entrepreneurs chase ...

Outsourcing your product development requires various considerations, including requirement analysis, selecting the suitable cooperation model, hiring an agency or freelancer and avoiding a few ...

Making launch dates might be more important based on the size and scale of a company. However, missing launch dates can hurt any company. Why Do Most New IoT-Enabled Products Fail? IoT-enabled ...