Although quality content has always been crucial for ranking well on search engines, Google has redefined what “quality” means. It’s no longer about sprinkling in keywords or hitting a word count. In ...

The content you publish represents you. Content is one of the most important aspects of your marketing strategy—arguably the most important. Content is the food that Google eats and what allows your ...

Persuasion is part art and part science. There are many data-based strategies to successfully create persuasive communication. That's the science. Likewise, there are just as many techniques for ...

Balancing quality and word count in blogging is not about hitting a magic number. It is about writing content that is helpful, clear, and complete. A ...

The SEO landscape in 2025 demands more than just strong writing skills. You must write with both humans and machines in mind to succeed at writing for search engine optimization—crafting content ...

One of the most popular formats for written online content is the humble listicle. 55% of bloggers say they’ve published a listicle in the last 12 months (only how-to articles rank higher). But this ...

People skim through blog posts and read only the most interesting parts. The best way to make them read through your blog posts easily is to use bullet lists, which express important points in a ...

Our 2025 website builder research highlighted Wix as the best all-in-one solution for building, so it’s no surprise that it also has outstanding blogging tools. Still, after using WIx myself, I know ...

Powered by Gemini, Help Me Write is the generative AI writing tool built into Google Docs and Gmail. Here’s how to get the most out of it while avoiding its pitfalls. Whether you’re a professional ...