After several years of cautious enthusiasm, the marketing and advertising technology sector is now embracing big data in a big way. That’s the good news. The obstacle is that most companies and brands ...

Hype, coupled with action, surrounds big data as organizations transition to culture leveraging data and analytics for increased revenue, efficiency Hype continues to surround big data analytics. But ...

Big data analytics tools have become indispensable, as they offer the insights necessary for organizations to make informed decisions, understand market trends and drive innovation. These platforms ...

Federal agencies have great expectations for how big data analytics can improve healthcare, but are they doing enough to prepare to take advantage of big data? A MeritTalk survey of 150 federal ...

In an era where data-driven decision-making reigns supreme, the construction industry is amidst a transformative wave fueled by the power of big data. As technology continues to reshape various ...

Big data has been transforming companies and entire industries worldwide for well over a decade but money continues to pour into the field as enterprises become ever more data driven. Indeed, figures ...

Big data is revolutionizing basketball in terms of how the game is played, consumed, and even experienced. Many changes have been brought about by data analytics, which has revolutionized how scouts ...

The United States Healthcare industry generates a tremendous volume of data every day. This includes everything from Electronic Health Records (EHR) to medical imaging to genomic sequencing. All this ...

The role of mapping and analytics for business expansion: one clinic scaled into a national brand with a location ...

How Are Asset Managers Using Data Analytics? How Are Asset Managers Using Data Analytics? Trends to Watch in Data Analytics Why Data Analytics Initiatives Fail in Asset Management Today’s macro ...