Logos are everywhere, but how often do we really look at them? What seems like a simple design is often packed with subtle details, clever symbolism, and hidden meanings that most people never notice.
Many of the most popular, globally recognized brands have hidden designs in their logos that you may have missed. FedEx has an arrow hidden in its logo. It’s in the negative space between the e and x.
Some like their coffee bold and black, while others take it sweet and sugary. No matter your preference, you’ve probably glanced at the iconic green Starbucks logo and had a craving for caffeine (or ...