Google’s Robby Stein: Ads aren’t going away in AI search

Google Search VP says advertisers should expect new and novel ad formats built for conversational and multimodal queries.

Google confirms AI search will have ads, but they may look different

Google Ads are not going anywhere. Eventually, AI Search results on Google and likely other properties will have ads.
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Google's AI Search Era Is Here-But Its Ad Business Hangs in the Balance

Editor’s Note: This story was originally published on June 10. It has been extensively updated for ADWEEK Magazine’s Aug. 5 issue. Google appeared to be caught flat-footed when OpenAI's ChatGPT burst ...
TechCrunch

Google is bringing ads to AI Mode

Google on Wednesday detailed its plans to bring ads to AI Mode, the company’s AI-powered experience in Google Search. Ads may appear “where relevant” below and “integrated into” AI Mode responses as ...