Google's John Mueller reminded us about when case sensitivity matters for Google Search and SEO when it comes to your URLs.

If you've recently optimized your Web site for search engine crawlers and expected to see your Web site jump in the rankings but it hasn't yet, don't despair. Maybe you're wondering: What's wrong?

This is available in Search Console Insights and gives you a quick way to see the main topics your website is about.

An SEO posted details about a site audit in which he critiqued the use of a rel=canonical for controlling what pages are indexed on a site. The SEO proposed using ...

Google will subject Chrome users to a large-scale test in the next version of its browser to discover how people respond to just seeing a site's domain name without the full URL for pages on that site ...