Google is readying a new set of Analytics usage reports designed specifically for mobile applications, the company plans to announce at its I/O developer conference on Friday. So far, Google Analytics ...

From shopping to social media, businesses are creating mobile apps for just about anything you can imagine. Search giant Google is betting that companies will want to track performance statistics for ...

Google Analytics App now offers a new stream of automated insights from data already in the platform to make data accessible and useful. The feature -- released Friday, and which runs on Android and ...

Just in time for the holidays, Google has announced some potentially valuable new additions to its free Web metrics suite, Google Analytics. Among the highlights: better metrics from mobile devices, ...

As the mobile and tablet market and sales has performed better than the PC market in the past year, the near future as predicted by Eric Schmidt saying that everyone will own a smartphone is becoming ...

Opinions expressed by Entrepreneur contributors are their own. Google Analytics can do wonders for your business. If you have a website for your business and it’s not synced with Google Analytics, you ...

If there’s one thing that’s desirable for all businesses, it’s profit—or at least the struggle to attain and maximize it. In today's digital era, securing a solid ROI, establishing a brand and gaining ...

Google Analytics (GA) is a free tool offered by Google to track activity that occurs on your website. With GA installed on a site, you can see how many visitors your website/app has, what pages ...

Google is urging a federal judge to scrap a jury's decision that the company violated mobile device users' privacy by ...