The idea of creating a pitch-perfect executive summary leaves most of us confused. Professionals usually wonder about the elements that need to be incorporated in a successful executive summary to ...

Learn how to write an executive summary. This guide shows you why to write it last, tailor it to your audience, include ...

The most important part of every sales proposal is the executive summary-but many people in sales get it completely wrong. Some sellers wrongly believe that the executive summary should summarize the ...

This guide explains what an executive summary is and offers writing tips so your business plan starts out strong. Many, or all, of the products featured on this page are from our advertising partners ...

An industry analysis study and paper generally includes an abstract at the beginning, sometimes confused with an executive summary. The purpose of an abstract is to provide a shorter version of the ...

Opinions expressed by Entrepreneur contributors are their own. In their book Write Your Business Plan, the staff of Entrepreneur Media, Inc. offer an in-depth understanding of what’s essential to any ...

Think of your mission statement as a statement of why you are starting your company and the executive summary as a statement of how your company will operate. The mission statement describes your ...

In my work in sales leadership, I see a lot of executive summaries in proposals, and they're terrible. And I do mean terrible. On a scale of one to ten, most of them land between one and three. The ...

I know that seems like a lot, and that’s why it’s so important you get it right. The Executive Summary is often the make-or-break section of your business plan. A great business solves customer ...