In ecommerce, effective product data flows are crucial. This data, ranging from product descriptions to stock levels, inform business strategies. However, as the volume and complexity of data grows, ...
This article is part of a VB special issue. Read the full series here: How Data Privacy Is Transforming Marketing. Product pricing plays a critical role for every ...
Public web data is crucial for ecommerce businesses to track competitors, stay on top of consumer trends and make smarter, industry-specific decisions. With web scraping approaches tailored to their ...
When people talk about eCommerce, the conversation typically centers around B2C — product launches, influencer campaigns, and eye-catching consumer brands. But beneath the surface of the digital ...
Ecommerce business owners have more than sales to worry about. They are being handed the keys to their customers' financial worlds. Retailers are responsible for delivering products as well as ...
Online CPG sales grew by over 30% for the first time in 2022, according to Coresight Research. As the consumer becomes more digital and connected, CPG companies can access a vast pool of data on ...
At the core of Cart Capital’s strategy is a shared-success model that ensures perfect alignment between the company and its ...
Personalization based purely on history is backward-looking in a forward-moving world. It ignores the single most important ...
Back in 2020, Ashwin Ramasamy, a founder at PipeCandy, asked on TechCrunch if the “e-commerce shift” the world was seeing as COVID-19 shook up the global economy would last. The answer was yes. But ...
Survey shows convenience and seamless experiences take priority over price 2025 will be a pivotal year for retail, with rising consumer expectations and growing competition forcing transformation ...
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